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Two words in LatentCast look interchangeable and are not. Getting them straight takes a minute and saves a lot of confusion later. A is content, not a file. It is a script, a set of , a presenter, backgrounds, and text that appears on screen, all held as data. The preview in your browser is drawn from that data as you watch. Nothing has been filmed, so changing something is cheap. A is a finished file, made from a story when you are happy with it, and published so anyone can watch it on a phone, a laptop or a television. You will spend nearly all your time working on stories. A video is what you make at the end.

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Why it is built this way

Because a story is data, one story can become a thousand different videos. When you personalize, the system does not edit a film. It takes your story, swaps in the parts that differ for one person, and only then makes a video for them. That is why a personal video costs so little more than a generic one, and why you can change your mind about the script the day before you send. It also means that everything you do to a story is reversible until you render.

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Sign-off: the moment a story stops moving

While you are working, a story changes whenever you touch it. That is fine for you, and impossible for anything downstream. If a campaign is producing five hundred videos over an afternoon and someone edits the story halfway through, the first two hundred recipients get a different message from the rest. So a story has to be signed off before it can be personalized. freezes exactly what you have as a numbered version. That version never changes again.
1

Finish the story

Everything you would normally do happens before sign-off, not after: tuning the script, fixing backgrounds, checking the presenter.
2

Press Sign off

The button sits above the preview. Give the version a short label you would recognise later, such as “shorter intro, October”.
3

It becomes Version 1

The story is frozen. It now appears in the personalization profile wizard. Stories that have not been signed off do not appear there at all, which is the usual reason a story you just made is missing from the list.
You can sign off again. Keep working on the story afterwards and press Sign off a second time for Version 2. Both versions exist. Anything already pointing at Version 1 stays on Version 1 until you decide to move it, which is exactly what you want when a campaign is mid-flight.

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Where your work lives

  • Video Stories ▸ Stories — every story in your organization, including the personalized ones produced for individual recipients. This is where you land when you log in.
  • Video Stories ▸ Videos — the files you have rendered, ready to watch and share.
A video story open in the editor

A story open for review: the preview in the middle, the actions above it, and the scene-by-scene detail below.

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Next

Creating a story

The wizard, and what happens while your story is built.

The parts of a story

Scenes, narration, presenter, backgrounds and on-screen text.