# LatentCast docs - [Welcome](https://www.latentcast.com/docs/index.md): Documentation for the LatentCast platform. - [How LatentCast works](https://www.latentcast.com/docs/guides/how-it-works.md): The whole platform in one picture: four easy steps from a campaign idea to a personal video for every person on your target list. - [Make the Video Story](https://www.latentcast.com/docs/guides/first-campaign/make-the-story.md): Create a Video Story with the wizard, finetune it, and sign it off. - [Define who receives it](https://www.latentcast.com/docs/guides/first-campaign/who-gets-it.md): Upload your recipient list and sales intelligence, check it, and sign off the Personalization Canvas. - [Set personalization rules](https://www.latentcast.com/docs/guides/first-campaign/set-the-rules.md): Link a Video Story to a Personalization Canvas, define how the video changes for each recipient, sign it off, and preview one video. - [Produce and send at scale](https://www.latentcast.com/docs/guides/first-campaign/produce-and-send.md): Create the Campaign, launch it in batches, review the scripts, and open the Campaign Manifest. - [Glossary](https://www.latentcast.com/docs/guides/glossary.md): Every term you meet on the way from a video story to a sent campaign, in the order you meet them. - [Video stories and videos](https://www.latentcast.com/docs/guides/stories/video-stories-and-videos.md): The one distinction that makes the rest of LatentCast make sense: a story is editable content, a video is the file made from it. - [Creating a story](https://www.latentcast.com/docs/guides/stories/creating-a-story.md): The four-step wizard that turns your material and a short brief into a finished video story. - [The parts of a story](https://www.latentcast.com/docs/guides/stories/parts-of-a-story.md): Scenes, narration, the presenter, backgrounds and on-screen events — what you are looking at when the preview plays. - [Brand kits and styles](https://www.latentcast.com/docs/guides/stories/brand-kits-and-styles.md): Your colours, fonts and logo, and the production style that decides how a story is paced and how much happens on screen. - [Tuning by chat](https://www.latentcast.com/docs/guides/stories/tuning-chat.md): Change a finished story by asking for it — how the chat works, what it does immediately, and what it asks you to approve first. - [Backgrounds](https://www.latentcast.com/docs/guides/stories/backgrounds.md): Changing what sits behind the presenter: settings that apply instantly, new images and clips that ask first, and how to write a motion prompt. - [Narration](https://www.latentcast.com/docs/guides/stories/narration.md): Changing what the presenter says — the three ways to ask, what follows automatically, and the one consequence to plan for. - [Events, presenter and scenes](https://www.latentcast.com/docs/guides/stories/events-and-scenes.md): On-screen titles, highlights, figures and logos; where the presenter stands; and the order scenes play in. - [Reviewing and rendering](https://www.latentcast.com/docs/guides/stories/reviewing-and-rendering.md): Watch the story properly, clear what needs clearing, then turn it into a real video and share it. - [Preparing your recipient list](https://www.latentcast.com/docs/guides/recipients/preparing-your-list.md): The spreadsheet that decides what every recipient's video can say — its columns, how to check it, and why accuracy matters more here than anywhere else. - [What you can personalize](https://www.latentcast.com/docs/guides/personalization/what-you-can-personalize.md): The menu of things that can differ from one recipient to the next — and the parts of your story that never change. - [Building a profile](https://www.latentcast.com/docs/guides/personalization/building-a-profile.md): The five-step wizard that ties a signed-off story to a recipient list and decides what may differ per person. - [Presenters and consent](https://www.latentcast.com/docs/guides/personalization/presenters-and-consent.md): The colleagues who appear on screen, how they are invited, and why nothing is produced until each of them agrees. - [Proving it on one recipient](https://www.latentcast.com/docs/guides/personalization/proving-one-recipient.md): Produce one real person's video, judge it honestly, and fix the rules before you produce hundreds. - [Campaigns and batches](https://www.latentcast.com/docs/guides/campaigns/campaigns-and-batches.md): Produce your whole list in groups you control: the campaign wizard, how a batch runs, and what to do when one stalls. - [Reviewing before you send](https://www.latentcast.com/docs/guides/campaigns/reviewing-before-you-send.md): The pause that lets you read every recipient's script before a single video is made — what to look for, and how to fix what you find. - [The manifest and sending](https://www.latentcast.com/docs/guides/campaigns/manifest-and-sending.md): Everything a finished batch produced, in one sheet — and how to get it into the tool you actually send from. - [Viewing pages](https://www.latentcast.com/docs/guides/campaigns/viewing-pages.md): The page a recipient lands on: what they see, how you configure it, how links behave in messengers, and how to manage every page in one place. - [You have been cast](https://www.latentcast.com/docs/guides/presenters/you-have-been-cast.md): Someone has asked you to present a set of personalized videos. Here is what that means, what you are agreeing to, and the three things you need to do. - [Your avatar](https://www.latentcast.com/docs/guides/presenters/your-avatar.md): Your likeness on screen, made from one photograph — how to take a good one, and what you can do with the result. - [Your voice](https://www.latentcast.com/docs/guides/presenters/your-voice.md): Your voice, made from a short recording — the two ways to make one, how to record well, and which voice speaks in which language. - [Giving consent](https://www.latentcast.com/docs/guides/presenters/giving-consent.md): Opening a casting request, choosing what will be used, and agreeing — or declining. - [Pronunciation dictionaries](https://www.latentcast.com/docs/guides/names/pronunciation-dictionaries.md): Teach LatentCast how to say your product names, your customers' names and anything else it would otherwise guess at. - [Reviewing flagged terms](https://www.latentcast.com/docs/guides/names/reviewing-flagged-terms.md): LatentCast marks the rules it is least sure about and explains why — how to work through them quickly and confidently. - [Building a dictionary from your list](https://www.latentcast.com/docs/guides/names/dictionaries-from-your-list.md): Turn the company and person names in a recipient list into pronunciation rules in one pass, with a record of every decision. - [AI transparency](https://www.latentcast.com/docs/ai-transparency.md): How LatentCast marks AI-generated video, and how anyone can check a file for those markings. - [Consent and your people](https://www.latentcast.com/docs/guides/trust/consent-and-your-people.md): How LatentCast treats the colleagues who appear in your videos: what they agree to, what they control, and what the product will not let you do.