> ## Documentation Index
> Fetch the complete documentation index at: https://www.latentcast.com/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# Produce and send at scale

> Create the Campaign, launch it in batches, review the scripts, and open the Campaign Manifest.

**Where:** Distribution ▸ Campaigns, then Distribution ▸ Viewing pages

A <Tooltip tip="The production run for one signed-off Personalization Profile. It is locked to that profile and holds the batches."><strong>Campaign</strong></Tooltip> takes your signed-off Personalization Profile and produces a video
for every recipient. You launch it in <Tooltip tip="A group of recipients produced together. The unit of work, and the sheet the results land in."><strong>batches</strong></Tooltip>, one batch at a time,
review the scripts if you want, and get a <Tooltip tip="The batch's output sheet: each recipient's video, Viewing Page link, GIFs and outreach copy."><strong>Campaign Manifest</strong></Tooltip> with
everything you need to send through any channel.

## Do

<Steps>
  <Step title="Create the Campaign">
    On **Campaigns**, press **New campaign**. Step 1: pick the Personalization Profile. The Campaign
    is locked to that one profile. Then set three switches. **Proxy videos** renders the presenter
    for scenes that changed per recipient. **Publish** renders and publishes each finished video on
    its own. The <Tooltip tip="An optional pause after the scripts are written, so you can read and edit every recipient's text before anything is rendered."><strong>narrative review gate</strong></Tooltip> pauses
    after the scripts are written so you can read them first. For a first campaign, switch the
    gate on.
  </Step>

  <Step title="Pick who goes in the first batch">
    Step 2: tick recipients from the Personalization Canvas into a batch, up to 25 per batch.
    Start small, with a handful of recipients you know well. Step 3: tick the channels you will
    send on, such as email, LinkedIn or WhatsApp. This only decides which outreach copy gets
    written. Step 4: name the Campaign and save.
  </Step>

  <Step title="Launch a batch">
    On the Campaign page, press **Run** on the batch card. Four bars show progress: Personalize,
    Proxy, Render, Assets. A pulsing bar is working. The batch is ready only when all four are
    done, and ready means sendable.
  </Step>

  <Step title="Review the scripts">
    Optional. With the gate on, the batch pauses after Personalize and the card offers
    **Review narratives**. One card per recipient shows their opening, the optional context scene
    and the closing. Edit any box, or press **Regenerate** for a fresh take. Press
    **Approve & continue** to release the batch.
  </Step>

  <Step title="Open the Campaign Manifest and send">
    When the batch is complete, open its **Manifest**. One row per recipient: their video, their
    <Tooltip tip="The personal page a recipient lands on to watch their video. It counts views and takes a rating."><strong>Viewing Page</strong></Tooltip> link, GIFs for email and messengers, and the
    outreach copy for your channels. Copy any cell, or press **Export** for an Excel file shaped
    for SmartLead and Instantly. Then send through any channel from your own tool, or integrate the
    manifest with your scheduler to automate the sending.
  </Step>
</Steps>

<Frame caption="A Campaign page: the Personalization Profile and automation along the top, then one card per batch with its four phase bars.">
  <img src="https://mintcdn.com/latentcast/IQao64bAvXRWz47P/images/guides/campaign-page.png?fit=max&auto=format&n=IQao64bAvXRWz47P&q=85&s=52c91ee7117dbb89f10c9269d122930f" alt="A campaign page" width="1440" height="900" data-path="images/guides/campaign-page.png" />
</Frame>

<Frame caption="A finished Campaign Manifest: video status, the Viewing Page link, a GIF preview and the media links, each with a copy button.">
  <img src="https://mintcdn.com/latentcast/t0A2kXds21lJHQNY/images/guides/manifest.png?fit=max&auto=format&n=t0A2kXds21lJHQNY&q=85&s=f4c038739313f885f7b898fe9ada6859" alt="The batch manifest" width="1440" height="900" data-path="images/guides/manifest.png" />
</Frame>

## Watch out

<Warning>
  **LatentCast produces. You send.** Nothing reaches a recipient until you send it from your own
  tool. The channels you tick only decide which copy is written.
</Warning>

<Note>
  **Ready means everything.** A batch turns complete only when the last GIF is built, not the last
  video. Hold your send until then.
</Note>

<Note>
  **A batch runs when you press Run.** There is no timer or schedule yet. If something failed, the
  batch card shows the reason, and **Retry failed** re-runs only what failed.
</Note>

You are done. The whole picture again: [How LatentCast works](/docs/guides/how-it-works) · Every term:
[Glossary](/docs/guides/glossary) · Back:
[Set personalization rules](/docs/guides/first-campaign/set-the-rules)